Dr. Lilian Issa Hallak
Dr. Lilian Issa Hallak serves as Program Lead and Associate Professor of Multimedia Design at AUBH. Her extensive experience spans over 11 years in corporate communication, design and advertising industry and 15 years in academics. Throughout her professional and academic career, her interests included design and research in various aspects of multimedia design; visual communication; design and strategic advantage; art and design in education; digital media; design management, VR and computer graphics, augmented reality interfaces, and advertising.
Before joining AUBH, Dr. Hallak worked with national and international advertising firms on a variety of projects. She joined the Enhanced Productivity Centers Program in Jordan as Media Manager, working on the development and implementation of an awareness campaign for the program in local communities. She also supervised all corporate communication activities for 22 centers throughout the Kingdom.
Furthermore, Dr. Hallak managed the conceptual development and implementation of a yearly design exhibition for the past 13 years. This exhibition aimed to demonstrate and explore the expanding role of design and designers in the region. In 2018, she was assigned as Chairperson of the Education & Training Quality Authority Panel, as part of Bahrain’s General Directorate of National Qualifications Framework (GDQ) to look over a master’s degree program.
Dr. Hallak has taken part in creative art and design judges' panels such as the Shaikh Nasser bin Hamad Al-Khalifa Competition for Designers and has managed and participated in community activities such as the Royal Charity Organization (RCO) / The Sovereign Art Foundation (SAF) Students Prize Artwork for Children in Need, as well as Art Reach Bahrain.
During her career, Dr. Lillian held several positions such as Head of the Communications and Multimedia Department at the University College of Bahrain that followed the American system, and Media Manager at IRADA Enhanced Productivity Centers.
Dr. Hallak has Bachelor’s degree in Fine Arts, Design and Applied Arts from Yarmouk University, Jordan. She then earned her Master’s degree in Design and Management from Birmingham City University in the UK. Her doctoral research in Design Management from De Montfort University, UK encompassed several studies focusing on design management, multimedia design, and the role of communication strategies.
Dr. Hallak is actively engaged in academic research as well and won an award for Best Research Paper at the American University of Bahrain’s 2021 Research Conference. Her research discussed the implications of the lack of visual participation in online classes on the learning experience of university students during the COVID-19 pandemic.
In 2020, she published two books: ‘Design Patterns: Digital ≠Patterns from Nature and Man-made Objects’ and ‘Triangle of Colour Selection Components’.