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Strategic Plan

As the landscape of higher education continues to evolve at an unprecedented pace, universities must adapt and chart a clear path forward to ensure their success in the years to come. A well-designed strategic plan can provide a roadmap for achieving key objectives, from attracting and retaining top talent to fostering innovation and excellence in teaching and learning. This strategic plan sets out a vision for our university that is grounded in our Strategic Themes of Student Success, Excellence, Sustainable Growth, and Distinctiveness. Through a collaborative and inclusive process, we have identified strategic priorities and actionable goals that will guide our efforts to enhance the impact and reach of AUBH, and position us as a leading force in higher education in the GCC and MENA regions. Our strategic plan is a living document that will evolve and adapt as circumstances change, but it will remain firmly anchored in our commitment to be recognized as a dynamic center of learning and excellence equipping leaders to achieve their aspirations, affect economic and social transformation, and forge a better and more sustainable future for Bahrain and beyond.

Vision

The American University of Bahrain will be internationally recognized for quality and innovation in learning, the success of the leaders it graduates, and its positive impact on social and economic transformation.

Mission

Our mission is to provide transformative, flexible, and innovative learning opportunities to position graduates to launch and sustain satisfying and successful careers. We will foster learner success by promoting interdisciplinarity and entrepreneurial endeavors, providing analytical and technical skills necessary to thrive in the digital economy, and engaging with our communities to foster respect, positive impact, and social responsibility.

Strategic Themes

Student Success

Excellence

Sustainable Growth

Distinctiveness

Roadmap

Strategic Theme One:
Student Success

Progression and Completion:

Career Development and Placement

Vibrant Student Life

Engagement

Improve Financial Assistance for Low-Income and Underserved Populations

Strategic Theme Two:
Excellence

Masterful Teaching Focused on Learning Outcomes

Interdisciplinarity

Student-Centered Learning

Attract and Retain Excellent and Diverse Faculty and Staff

Operational Effectiveness

Strategic Theme Three:
Sustainable Growth

Strategically Grow Enrollments in Alignment with the LRP

Diversification of Revenue

International Engagement and Partnerships

Strengthen Marketing and Brand Awareness

Strategic Theme Four:
Distinctiveness

Entrepreneurial Education

Liberal arts education with professional focus.

Flexibility/Modularity

Sustainability + Social Responsibility

AUBH Roadmap

2023 - 2024

Foundations Program Launch

2023 - 2024

Launch Capital Campaign

Associate Degree

MSc. in Engineering Managment

BSc. in Cuber Secirutiy

Design Equitable Workload Model

Redesign General Education

Design First Year Experience

Launch Center for lifelong learning and applied research

Offer BSc. in Data Science & AI

Fall Enrollment 700 students

2025

Open Residence Halls

2025

Fall Enrollment 850 students

Offer More Interdisciplinary Courses

Offer BSc. in Software Engineering

Offer Graduate Certificate in Health Administration

Create Center for Entrepreneurial Education

Open Solar Field

2026

Fall Enrollment 800 students

2026

70% Successful Student Completion

30% Students Participating in Student cCubs

Compensation 125% Above Average

Best University in Country for Athletics

Fall Enrollment 1000 students

2027

AACSB Accreditation

National Leaders in Sustainability and Social Responsibility

Offer First Online Degrees

National Leader in Entrepreneurship

Trainer of Choice for Industry

AUBH Graduate Salaries 20% Higher on Average than Peers

2028

2027

Fall Enrollment 1000 students

2027

AACSB Accreditation

National Leaders in Sustainability and Social Responsibility

Offer First Online Degrees

National Leader in Entrepreneurship

Trainer of Choice for Industry

AUBH Graduate Salaries 20% Higher on Average than Peers

2028

2028

Foundations Program Launch

2023 - 2024

Launch Capital Campaign

Associate Degree

MSc. in Engineering Managment

BSc. in Cuber Secirutiy

Design Equitable Workload Model

Redesign General Education

Design First Year Experience

Launch Center for lifelong learning and applied research

Offer BSc. in Data Science & AI

Fall Enrollment 700 students

Open Residence Halls

2025

Fall Enrollment 850 students

Offer More Interdisciplinary Courses

Offer BSc. in Software Engineering

Offer Graduate Certificate in Health Administration

Create Center for Entrepreneurial Education

Open Solar Field

Fall Enrollment 800 students

2026

70% Successful Student Completion

30% Students Participating in Student cCubs

Compensation 125% Above Average

Best University in Country for Athletics

Fall Enrollment 1000 students

2027

AACSB Accreditation

National Leaders in Sustainability and Social Responsibility

Offer First Online Degrees

National Leader in Entrepreneurship

Trainer of Choice for Industry

AUBH Graduate Salaries 20% Higher on Average than Peers

2028